A face lift for your gym.
The popularity of gyms has rapidly increased over the last few years bringing about the rise of the global fitness industry. Incorporating fitness into daily routines has become the standard for many people.
According to Statista, the UK boasts approximately 10.3 million gym users, the second highest number in Europe. With the fitness industry growing at such a speed, it’s no wonder that gyms and health hubs are looking for new and innovative ways to boost their user experience and keep customers coming back.
In our material society users are more likely to switch and change their brand loyalties to suit their current conveniences and many industries are struggling to keep up.
TouchByte provides a simple solution to gym owners nationwide: Facial recognition.
You may be wondering how this benefits gyms and helps owners secure brand loyalty. Consider this your easy guide. We’ve learnt over the years that humans are creatures of habit; we like to have simple and uncomplicated solutions to our problems, preventing unnecessary decision making.
For busy professionals a quick gym visit should fit seamlessly into their daily routine and should be as easy and accessible as possible. Facentry is our simple yet effective facial recognition system that allows members direct access to spaces included in their membership. Facentry provides an extra layer of security for gym owners and gives their users a unique and simple way to access facilities.
This carefully considered solution benefits not only the gym user but from a business perspective, creates accountability and allows management to access usage data. Facentry can be integrated with management software, allowing employees to be clocked in and out as they enter the building.
This data can be directly linked to current payroll systems making starting shifts as easy as possible. The health and safety of staff and gym users has also been considered, as Facentry gives management a clear log of who is in the building at any given time. This data can be pulled up on a handheld device for a roll call or fire evacuation procedure, ensuring the safety of all staff and customers.
Our state of the art technology complies with UK safety standards giving users a trustworthy and unproblematic access solution.
At TouchByte we specialise in contactless access control, an essential feature in a post-pandemic world.
Our hands free system minimises infection risks as well as reducing plastic waste often caused by access cards or fobs. Facentry requires no physical key, but instead uses your face to unlock doors. A selfie can be uploaded to our system from anywhere in the world, granting users and staff access to the relevant facilities, without a long and complicated signup process. Users can also be removed from the facentry platform once their membership has expired or their contract ends.
Our leading software prevents unauthorised access to facilities and eradicates ‘buddy punching’, where users share access codes or keys with non-members. This ensures that only paying clients can access gyms as well as giving premium members VIP access to additional facilities.
Staff can be given access to offices and non member areas without having to memorise codes or carry keys that could be easily misplaced or forgotten.
“Our hands free system minimises infection risks as well as reducing plastic waste often caused by access cards or fobs.”
Another helpful feature that owners can benefit from is the usage data collected from clients as they enter the building. Accurate user profiles can be produced, highlighting patterns and the user habits of each member.
This data can be used to predict busy periods and ensure gym staff are equipped to manage footfall. The system can also be used to upsell products or services to users who may benefit from additional support from staff.
Perhaps a member has fallen off the radar or changed their habits, this can be highlighted and flagged by staff who can check in with members and potentially provide extra support or guidance to tailor their membership experience.
Facentry offers the potential for unmanned receptions, this reduces the need for staff to check guests into the facilities, giving them more time to complete other important roles with the gym. This could also allow members 24hour access to maximise convenience and increase sales revenue for users that operate within unsocial hours.
